Among those living below the poverty line, increased cigarette taxes would decrease adverse health outcomes by about five-fold and reduce the adult smoking rate by more than three-fold , compared to changes among those living above the poverty line

Reviews of tobacco industry research as well as independent studies have found that: Packages with rounded, octagonal or 'beveled' edges are consistently seen as conveying stylishness, elegance and class Footnote vii Packages with novel openings and shapes are perceived as being more contemporary and modern Footnote viii Slim and thin cigarette packages increase the attractiveness of packages, particularly among young women, and the cigarettes they contain are more likely to be perceived as milder and less harmful Footnote ix , Footnote x , Footnote xi Slim diameter cigarettes can convey weaker or milder taste, and the false belief that they are less harmful Footnote xii , Footnote xiii , Footnote xiv Packages labelled "smooth" are falsely perceived as having a lower health risk than "regular" versions of the same brand Footnote xv , Footnote xvi Tobacco products with lighter colours on packages have been associated with less harm, and perceived strength

De Mille, I'm ready for my closeup. Roger Ebert, 1999
It never will work
Originally created with the intention of aiding adults in quitting traditional cigarettes, e-cigarettes have been finding their way into the hands of teenagers in recent years with an ever-increasing frequency